Last week the Federal Trade Commission released its follow-up report on how the food industry markets to children. The media spin is mostly about reduced expenditures, which could be good thing. But is it for real? I asked Bruce Bradley, who worked for fifteen years as a marketer at companies like General Mills, Pillsbury, and Nabisco. He has a different interpretation of what’s going on.

Child Nutrition
Feds’ Nutritionism Approach to Food Industry “Progress” on Marketing to Children – Q&A with registered dietitian Andy Bellatti
Last week the Federal Trade Commission released its follow-up report on how the food industry markets to children. The agency praised companies for minor improvements in the nutritional profile of some products aimed at children. I asked registered dietitian Andy Bellatti for his take on the FTC’s approach.
USDA Bowing to Meat Industry Pressure on School Lunch? Guest Post by Amie Hamlin
The recent announcement by USDA that the agency is relaxing (for now) its new limits on meat and grains has garnered mixed reactions from advocates. Some such as Bettina Siegel say the flexibility is needed while others such as Marion Nestle are calling out the politics. I asked Amie Hamlin, executive director of the New York Coalition for Healthy School Food, for her reaction. Hamlin’s group has been pushing for more plant-based options in New York schools for years and knows the issues well. – MS
How Your City Can Push Back Against Fast Food
Last week, the National League of Cities, which represents over 19,000 cities, villages and towns, hosted its annual meeting in Boston, with one of its three aims to “strengthen neighborhoods and families.” What better way to accomplish that goal than to challenge fast food’s influence in their communities? While a couple of conference sessions featured First Lady Michelle Obama’s Let’s Move! program, missing from the agenda was the role fast food plays in communities. That’s why Corporate Accountability International released a report and action guide earlier this year called “Slowing down fast food: A policy guide for healthier kids and families” – to fill this void. Read rest at Corporate Accountability International…
Time to Stop Marketing Food to Kids
I recently gave several talks at the American Public Health Association conference, an annual gathering of some 12,000 enthusiastic public health professionals. In years past, not many presentations (other than my own) focused on the role of corporations to harm the public’s health. I am happy to report this is changing, as numerous panels struck such a theme. The following is a summary of my talk on the recent failed attempt by the federal government to rein in junk food marketing to children, and why it’s time to set a new and much bolder course to fix this problem.
How Did My Profession’s Conference Get Hijacked by Big Food? (Guest post by Andy Bellatti)
Booth displays at Academy of Nutrition and Dietetics Expo. (photos by Andy Bellatti)
I recently attended the annual gathering of the largest trade group of nutrition professionals, which I also covered last year. Look out for complete report from me in the coming months. Meantime, I am pleased to share the experience of one registered dietitian, Andy Bellatti.
The Academy of Nutrition and Dietetics (AND) hosted its 2012 Food & Nutrition Conference and Expo (FNCE) earlier this month. Sadly, the event once again (see last year’s report) demonstrated how this registered dietitians’ accrediting organization drags its own credential through the mud by prioritizing Big Food’s corporate interests over sound nutrition and public health.
3 Steps to Protecting Food Stamps from a Cruel Congress
As expected, the House version of the 2012 farm bill contains deep cuts to the Supplemental Nutrition Assistance Program (SNAP, formerly called food stamps). With its $16 billion proposed cut in this critical safety net, the House leadership is about three times as cruel as the Senate, which already approved a $4.5 billion reduction over 10 years. If the House gets its way, two-three million Americans could go hungry. In addition, 280,000 kids could get kicked off the school meal program because their families’ eligibility is tied to SNAP. And speaking of kids, almost half of all SNAP participants are children.
New York City to Add Soft Drinks to List of Health Hazards
Last week, New York City showed the nation once again what it means to be on the cutting edge of public health policy. The city announced a bold plan to limit the size of sugary beverages sold at restaurants and other food establishments. Predictably, much of the media went crazy, and numerous outlets have already proclaimed that this time, Mayor Michael Bloomberg has just gone too far. Banning trans fats was fine, but don’t take away my right to guzzle a gallon of Coke is the lazy reaction of some pundits.
Guide to Fighting Fast Food in Your Own Back Yard
It’s hard not to get depressed over the politics of food these days, given the massive power of the food industry to influence everything from the farm bill to childhood obesity.
So a new report, Slowing Down Fast Food: A policy guide for healthier kids and families, on how we can fight back couldn’t come at a better time. A joint project of Corporate Accountability International and Dr. Nicholas Freudenberg and Monica Gagnon of The City University of New York, the guide focuses on four local policy approaches: school policy, “healthy” zoning, curbing kid-focused marketing, and redirecting subsidies to healthier businesses. (Full disclosure: I am a consultant for Corporate Accountability.)