Industry Tactics
Posted on Tuesday, July 9th, 2013 by Michele Simon
Last month, I participated in an important panel at a childhood obesity conference to discuss the current strategy backed by some advocacy groups: asking industry to market “healthier” foods to children. But as Susan Linn and I recently argued, any marketing to children is harmful, regardless of the product’s nutritional content. Instead of begging corporations to tweak the grams of sugar, fat and salt that these highly processed junk foods contain, we should demand that industry stop exploiting children altogether. Some advocates argue this approach is too radical. But it’s actually far more practical and ultimately more effective because of certain key tactics that industry uses to target children.
Read rest at Corporate Accountability International.
Posted in Big Food, Child Nutrition, Industry Tactics, Marketing to Children, Public Health | Tagged: Big Food, child nutrition, childhood obesity, Corporate Accountability International, McDonald's, targeted marketing, voluntary self-regulation | Michele on Google+ | View/Add Comments (0) |
Posted on Wednesday, June 12th, 2013 by Michele Simon
In what is becoming an all too familiar sight, the major food corporations recently teamed up with the First Lady’s Partnership for a Healthier America to announce their latest PR attempt to look like they are helping Americans eat healthier. A group calling itself the Healthy Weight Commitment Foundation, led by the CEO of PepsiCo–the nation’s largest junk food and sugary beverage pusher–claims to have delivered on its promise made in 2010 (a commitment, get it?) to reduce calories “in the marketplace” by 1.5 trillion. They further claim to have exceeded this goal, and all this a full three years ahead of schedule. The quotes by all involved were practically giddy.
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Posted in Big Food, Food Policy, Industry Tactics | Tagged: Big Food, Big Soda, calories, deceptive health claims, junk food, Let's Move, PepsiCo, public relations | Michele on Google+ | View/Add Comments (2) |
Posted on Wednesday, May 29th, 2013 by Michele Simon
Last week at McDonald’s annual shareholder’s meeting, CEO Don Thompson got caught off-guard when a team of 15 advocates, led by Corporate Accountability International, descended upon corporate headquarters to question the fast food leader’s relentless exploitation of children and communities of color.
Read rest at Corporate Accountability International ….
Posted in Big Food, Child Nutrition, Industry Tactics, Marketing to Children | Tagged: child nutrition, childhood obesity, fast food, junk food, McDonald's, nutrition labeling, targeted marketing | Michele on Google+ | View/Add Comments (2) |
Posted on Thursday, May 23rd, 2013 by Michele Simon
In March, when I first wrote about how the biotech rider—called the Monsanto Protection Act by its vocal opponents—undercut the constitutional concept of separation of powers, it seemed hardly anyone (other than the usual advocacy groups) was paying attention. But then a lot of people got mad, really mad.
Within a few short weeks the issue exploded in the mainstream media, with the surest sign the issue had hit the big time being (what else?) coverage by The Daily Show (hilariously entitled, “You Stuck What Where?”). Another indication was outrage even from a Tea Party blogger.
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Posted in Big Food, Food Policy, Food Safety, Industry Tactics | Tagged: agriculture policy, Big Food, Congress, farm bill, FDA, food safety, GMO labeling, GMOs, lobbying, Obama, USDA | Michele on Google+ | View/Add Comments (17) |
Posted on Tuesday, May 14th, 2013 by Michele Simon
Last month, the International Food Information Council Foundation released the third edition of its report: Food Biotechnology: A Communicator’s Guide to Improving Understanding. What sounds like a reasonable and helpful document is in fact the product of a well-oiled PR machine whose board of trustees includes executives from such food giants such as Coca-Cola, Kraft Foods, and Mars. In response to such tactics, I have authored a new report for Center for Food Safety that exposes the well-funded organizations and highly-sophisticated public relations strategies increasingly deployed to defend the food industry. Read rest at Center for Food Safety…
Posted in Big Food, Food Policy, Industry Tactics, Public Health | Tagged: Coca-Cola, front groups, Kraft, lobbying, Nestle, public relations | Michele on Google+ | View/Add Comments (1) |
Posted on Monday, May 6th, 2013 by Michele Simon
Last week, Monster Beverage filed an unusual lawsuit against the San Francisco City Attorney’s office to stop an attempt to place restrictions on the company’s highly caffeinated and potentially harmful products aimed at youth. This aggressive move is a form of backlash against using the legal system to hold the food and beverage industry’s accountable for deceptive marketing practices.
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Posted in Big Food, Child Nutrition, Industry Tactics, Marketing to Children | Tagged: advertising regulation, child nutrition, Chobani, Coca-Cola, ConAgra, deceptive health claims, FDA, Frito-Lay, General Mills, GMOs, Happy Meals, law, litigation, natural, PepsiCo, targeted marketing, vitaminwater, Whole Foods | Michele on Google+ | View/Add Comments (14) |
Posted on Monday, May 6th, 2013 by Michele Simon
By Michele Simon and John Stewart
This week, when tobacco giant Philip Morris International hosts it annual shareholders’ meeting in New York, the company will honor outgoing CEO Louis Camilleri for his years of service. But a look back at Camilleri’s tenure shows a trail and death and destruction unworthy of celebration.
In 2008, parent company Altria Group spun off the international division of Philip Morris to focus more on “emerging markets,” the euphemism corporations use to describe the exploitation of Global South nations. For decades, as the regulatory environment and public sentiment has turned against smoking in the U.S., tobacco corporations have set their sights overseas. As a result, Philip Morris International now derives more revenue from Asia than from the European Union, and nearly 80 percent of tobacco-related deaths occur in the Global South.
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Posted in Industry Tactics, Public Health | Tagged: Corporate Accountability International, law, tobacco | Michele on Google+ | View/Add Comments (0) |
Posted on Thursday, April 11th, 2013 by Michele Simon
Come see me present my new talk, Force Fed: Deconstructing Food Industry Lies, next Wednesday, 4pm, at the University of California, Wheeler Auditorium. For more details about the course, which features weekly lectures by guest speakers, see this article in the Daily Californian. Admission is free.
Posted in Big Food, Industry Tactics, Public Health | | Michele on Google+ | View/Add Comments (0) |
